特朗普政府本周宣布与九家中型制药公司达成新的最惠国待遇(MFN)协议。随着MFN的持续扩展,该政策对行业的影响日益明确:美国吸引投资,欧洲则错失良机,然而对美国患者而言,其益处尚存疑问。
特朗普的MFN政策正在重塑全球制药业,而非药价
美国消费者尚未看到药价显著下降
这九项新协议将MFN框架扩展至26家制造商,据白宫称,这覆盖了约89%的品牌药市场。然而,这并未实质性改变我们的核心观点,即对品牌药利润率的直接影响将仍然有限。
我们一直认为,将美国药品价格与其他发达市场挂钩的MFN定价,不一定引发美国广泛的降价,原因有三。首先,现有药品的降价仅适用于医疗补助计划,该计划仅占美国市场的10%。其次,MFN仅适用于新上市的药品,制造商可以通过延迟或限制在低价市场的上市来部分控制参考价格。第三,定价协议很可能不包括仅用于罕见病适应症的药物。
鉴于美国约占收入的50%,且通常占品牌药利润的三分之二左右,公司有动力延迟在其他市场的上市。对于收入主要依赖于维持高价而非以低价换取大销量的药品,其在欧洲低价市场延迟上市的动机将最强。
因此,MFN对价格的影响对于行业而言是可控的。难怪在过去一年中,我们看到许多品牌药公司上调了业绩指引,表明这些协议普遍保护了盈利能力。
但它将吸引制造业回流美国
尽管MFN对价格的直接影响可能有限,但该政策很可能进一步加速制药生产向美国的转移。关税和定价压力是推动本土化生产的强大动力,因为美国市场利润丰厚。最新九家签约方承诺在美国至少投资$19.6bn,使自关税和MFN实施以来行业宣布的总投资承诺接近$670bn。
更广泛地说,共和党和民主党都日益将制药和生物技术视为关乎国家安全的战略行业,这意味着加强美国对生物制药供应链控制的政策可能是结构性的,而非仅仅是特朗普时代的现象。
欧洲面临可及性问题,且缺乏协调一致的应对措施
对于被用作定价基准的国家,最惠国意味着日益严重的可及性挑战。由于美国药价较高,参考国家的新药上市可能会被推迟。在2026,年的前四个月,欧洲药品管理局收到的药品申请与去年同期相比下降了25%。因此,欧洲面临日益严重的可及性问题,这对欧洲患者来说是个坏消息。
欧洲政策制定者迄今只给出了有限且不协调的回应。许多政府似乎想忽视这个问题,只有英国提高了新创新疗法的价格,爱尔兰和意大利最近进行了改革,但没有明确与最惠国挂钩。
考虑到人口老龄化导致医疗和社会保障支出增加以及国防开支增加所带来的财政压力,许多欧洲政府不愿解决这个问题是可以理解的。然而,我们认为来自美国政府及制药业的涨价压力不会消失。
欧洲对最惠国的回应大多是观望
欧盟27国加上英国和瑞士,按其对最惠国的回应分类
提高价格不足以解决欧洲的竞争力问题
这意味着欧洲需要更协调的回应,不仅仅因为最惠国政策,还因为欧盟希望使欧洲成为全球生命科学领域最具吸引力的地方。事实上,欧洲正在被美国和中国超越:欧洲在全球临床试验中的份额从2009年的约35%下降到2024,年的约20%,自1990,年以来,其占全球私人研发支出的份额大幅下降,而美国的份额则增加了一倍以上。
欧洲研发支出份额迅速下降
1990年和2025年欧洲和美国生物制药研发支出占全球支出的百分比
这一下降背后的结构性问题并非最惠国政策所致;该政策只是暴露并可能加剧欧洲生命科学模式长期存在的弱点。与业内许多人的说法相反,这一竞争力问题不仅仅是价格问题,而是欧洲的制度设置问题。
尽管欧盟在技术上是单一市场,但卫生政策仍是国家政策范畴。这意味着欧洲有共同的药品管理局,但仍然有27种不同的卫生技术评估框架,27种不同的定价机制,而且缺乏共同的资本市场,这意味着欧洲生物技术公司在成熟时往往由美国风险投资和私募股权基金资助。
这些生物技术公司往往在美国上市,因为只需面对一个监管机构,可以进入拥有300百万人口的市场,并能够定更高的价格,这就是为什么欧洲在商业化其科学成果方面面临问题。因此,尽管制药业贡献可观的经济价值,欧洲仍可能失去作为上市市场和未来制药投资目的地的吸引力。
欧洲的科学家是一流的
在顶级制药期刊中的引用次数占“领先者”的百分比
欧盟委员会已通过《药品一揽子计划》和《生物技术法案》等举措,正确识别了其中许多挑战。然而,国家层面的进展仍然乏善可陈。因此,仅靠提高药品价格,若无更广泛的改革以改善市场准入、资金、监管协调以及大规模商业化创新的能力,将难以扭转欧洲吸引力下降的趋势。
最惠国待遇提振美国投资,损害欧洲,对药价缓解甚微
尽管白宫将最新协议描述为患者和公共预算的重大胜利,但对药品支出的影响可能比头条新闻所暗示的要有限。最惠国待遇的节省可能集中在特定药品上,而非转化为药品支出的全面减少。
更为重要的后果将体现在投资流动上:该政策强化了将生产和投资布局在美国的激励。
由于欧洲仍需制定连贯的应对策略,该地区面临成为创新药物吸引力较低上市市场的风险,并可能逐步失去未来的制药投资、临床开发活动和制造能力。
完整英文原文
The Trump Administration this week announced nine new most-favoured nation (MFN) deals with mid-sized pharma companies. As MFN keeps expanding, the policy has increasingly clear outcomes for the industry as the US attracts investment and Europe loses out, yet the benefits for American patients are questionable
The US consumer is yet to see a significant drop in medicine prices
The nine new agreements expand the MFN framework to 26 manufacturers, which, according to the White House, covers around 89% of the branded drug market. However, this does not materially alter our core view that the direct impact on branded pharma margins will remain limited.
We have consistently argued that MFN pricing, which links US drug prices to those paid in other developed markets, does not necessarily trigger broad-based price cuts in the US for three reasons. First, price cuts for current drugs only apply to Medicaid, which makes up just 10% of the US market. Second, MFN only applies to new launches and manufacturers can partly manage the reference price by delaying or limiting launches in lower-priced markets. Third, it is likely that pricing agreements will exclude medicines that are used exclusively for orphan indications.
Given that the US is responsible for roughly 50% of revenues and often around two-thirds of branded pharma profits, companies have an incentive to delay launches in other markets. The incentive to delay a lower-priced European launch will be strongest for medicines whose revenues depend primarily on maintaining a high price, rather than on generating large volumes at a lower price.
The impact of MFN on prices is therefore manageable for the industry. It is no wonder, then, that we have seen many branded pharma companies raise guidance over the past year, signalling that these agreements generally protect profitability.
But it will attract manufacturing to the US
While the direct pricing impact of MFN may be limited, the policy is likely to further accelerate the shift of pharmaceutical manufacturing to the United States. Tariffs and pricing pressures are a powerful incentive to localise production because the US market is so profitable. The nine latest signatories committed at least $19.6bn in US manufacturing investment, bringing total announced industry commitments since tariffs and MFN to nearly $670bn.
More broadly, both Republicans and Democrats increasingly view pharmaceuticals and biotechnology as strategic industries critical to national security, meaning that policies that strengthen US control of biopharma supply chains will likely be structural rather than just a Trump-era phenomenon.
Europe faces an access issue and lacks a coherent response
For countries used as pricing benchmarks, MFN means an increasing access challenge. As US prices are elevated, medicine launches in reference countries may be delayed. Through the first four months of 2026, we have seen a decline of 25% in drug applications at the EMA compared to the same period last year. Europe, therefore, faces an increasing access issue, which is bad news for European patients.
European policymakers have so far offered a limited and uncoordinated response. Many governments seem to want to ignore the issue, while only the UK has increased its prices for new innovative therapies and Ireland and Italy have recently enacted reforms, but without an explicit link to MFN.
The unwillingness of many European governments to address this issue is understandable given fiscal pressure from increased healthcare and social security spending due to ageing populations and increased defence spending. However, we believe upward price pressure from the American government and the industry will not go away.
Europe’s response to MFN has been mostly wait-and-see
EU27 + the UK and Switzerland classified according to their response to MFN
Increasing prices is not enough to fix Europe’s competitiveness issue
This means that Europe needs a more coordinated response, not just because of MFN, but also because of the EU’s ambition to make Europe the most attractive place in the world for life sciences. In fact, the continent is losing ground to both the US and China: Europe saw its share of global clinical trials decrease from roughly 35% in 2009 to roughly 20% in 2024, and its share of global private R&D has declined significantly since 1990, while the share of the US more than doubled.
European share of R&D spending has declined rapidly
European and American biopharmaceutical R&D spending as a percentage of global spending in 1990 and 2025
The structural issue at the heart of this decline is not a result of MFN; the policy merely exposes and may intensify longstanding weaknesses in the continent’s life-sciences model. In contrast to what many in the industry say, this competitiveness issue is not simply a result of price, but rather of the continent’s institutional setup.
Although the EU is technically one market, health policy is still a national policy domain. This means that Europe has a common medicine authority, but still has 27 different HTA frameworks, 27 different pricing regimes, and it lacks a common capital market, which means that European biotechs tend to be funded by US venture capital and private equity funds as they mature.
These biotechs then tend to launch in the US because they have to deal with only one regulator and can enter a market of 300 million people and command a higher price, which is why Europe faces a problem commercialising its science. Europe therefore risks losing appeal both as a launch market and as a destination for future pharmaceutical investment, despite the sector’s substantial economic contribution.
Europe’s scientists are top notch
Number of citations in top pharma journals as a percentage of ‘leader’
The European Commission has correctly identified many of these challenges through initiatives such as the Pharmaceutical Package and the Biotech Act. However, progress at the national level remains lacklustre. As a result, only increasing drug prices would do little to reverse Europe’s declining attractiveness unless accompanied by broader reforms that improve market access, funding, regulatory alignment and the ability to commercialise innovation at scale.
MFN boosts US investment, hurts Europe and offers little relief on drug prices
While the White House presents the latest agreements as a major win for patients and public budgets, the impact on drug spending may be more limited than the headlines imply. MFN savings are likely to be concentrated on specific medicines rather than translating into a broad reduction in pharmaceutical expenditure.
The more significant consequence will be for investment flows: the policy strengthens incentives to locate production and investment in the United States.
As Europe still needs to formulate a coherent response, the region risks becoming a less attractive launch market for innovative medicines and could gradually lose out on future pharmaceutical investment, clinical development activity and manufacturing capacity.
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关键论点
- 由于 MFN 定价仅适用于 Medicaid、新药上市策略可控以及孤儿药排除,美国药品价格不会出现广泛下跌。
- 制造商有动力推迟在低价欧洲市场上市,以保护占收入50%和利润三分之二的美国高价市场。
- 该政策加强了在美国本地化生产的激励,新签署方承诺投资196亿美元,行业总投资接近6700亿美元。
- 欧洲作为上市市场和制药投资目的地的吸引力正在下降,临床试验份额从2009年的35%降至2024年的20%。
- 欧洲的政策回应支离破碎且不足,需要超越定价的协调改革来解决体制弱点。
- MFN 对美国药品支出的节省可能有限且集中,与白宫宣称的相反。
- 两党日益将生物制药视为战略产业,表明有利于美国控制的政策将长期存在。
- 欧洲的结构性问题早于 MFN 存在,但被其激化,研发支出和创新商业化落后于美国。
风险
- 该政策可能进一步推迟基准国家的药品上市,恶化欧洲患者的药物可及性。
- 欧洲缺乏协调应对可能导致投资、临床试验和制造能力减少。
- MFN 节省可能集中,无法转化为广泛的药品支出削减。
- 地缘政治压力可能持续并加剧,影响全球供应链。
- 推迟欧洲上市的动力可能减少欧洲的创新商业化。